Ashland will be an innovative multiplayer survival game with huge servers that stay up indefinitely. Players build settlements and kingdoms and die and try again, leaving the world full of crumbling ruins that seep history. YouTubers make documentaries about the most gripping happenings as streamers use their followings to rally armies. Travellers encounter players that have lost their humanity and feed only on blood as settlers navigate the power structures set in place by past players to get their cities built and their people fed. Players who don’t seek combat or struggle create sanctuaries in the heavens, where they can build and plant to their heart’s content. The world of Ashland can be a playground where the observant learn to beat the power-hungry, a place to hang out with friends, a blacksmithing simulator, a foraging guide, a creative outlet for the architecturally inclined. Where do you want to start? What do you want to become?